THE 'SQUARING OF THE CIRCLE' IS ONE OF THE MANY ARCHETYPAL MOTIFS WHICH FORM THE BASIC PATTERNS OF OUR DREAMS AND FANTASIES.
Audemars Piguet. RD2
Commercial.
Design I Direction.
A collaboration with the extremely talented Silent Studios and the Electric Theatre Collective to visualise Audemars Piguet’s RD2-type watch.
The direction for the idea was based on the watch forming within an event horizon.
The idea behind the vision of the world beyond the event horizon was deeply influenced by the concept that everything which crosses the event horizon continues to exist, but in the form of data. I found it captivating and inspiring that the creative brief specifically called for the use of a triptych in a museum or gallery setting within the event horizon dimension. Imagining the experience of passing through the event horizon and emerging in a space resembling a gallery or museum, characterized by architectural perfection and beauty, felt like a moment of transcendence to another dimension. This visual concept not only seemed to capture the beauty and precision of the RD2 watch perfectly but also evoked a sense of profound transformation and discovery. Envisioning the world within the event horizon, I saw it as simultaneously clinical and synthetic, yet also featuring a contrasting element of organic rock-like texture, especially when encountering the dynamic and shifting data rifts within the event horizon.
Production Frames.
Design Process.
BINARY EXIST
Title Sequence Treatment.
Concept I Design I Direction.
I wrote a short story called “Binary Exist,” delving into the complex subject of Artificial General Intelligence (AGI) and its potential evolution over the next fifty years. The narrative unfolds around an AGI operating within a biomechanical body, embarking on a profound pilgrimage of observations on Earth, seeking to understand and learn harmoniously. However, amidst its quest for knowledge, the story takes a darker turn as the character faces imminent danger and is relentlessly hunted.
This idea inspired the following title sequence treatment.
I kept in mind this quote from Andrei Tarkovsky whilst developing the titles.
An endless system of spheres, each one perfect and contained within itself. One may complement or contradict another, but in no circumstances can they cancel each other out; on the contrary, they enrich one another, and accumulate to form an all-embracing sphere that grows out into infinity.
Andrei Tarkovsky
Design Process.
DAVID BOHM.
FROZEN IN LIGHT
Visual Study.
Concept I Design I Direction.
I am deeply inspired by science, particularly the work of physicist David Bohm. He coined the phrase "matter is frozen in light," based on the idea that matter is not just made up of small billiard balls made of a hard material moving in an orbit, but more of a vibratory pattern in matter fields. Light is always in motion, but the energy of light can be trapped and localized in matter. The following is a visual study of this fascinating theory.
Design Process.
FOALS.
LIFE IS YOURS
Live Concert Visuals.
Animation I Design I Direction.
I had the privilege of being invited to contribute to The Foals' "Life Is Yours" tour. Specifically, I was responsible for designing the live visuals to accompany the songs "Exits" and "Providence."
The overall thematic direction of the "Life Is Yours" album was centred around floral designs, which inspired my approach. I referred to my unique interpretation of the brief as "digital floral abstraction," aiming to bring a digital, yet organic, representation of the floral theme to life.
Style Frames.
PLAYSTATION.
VR WORLDS
Logo Design.
Animation I Concept I Design I Direction.
I played a key role in developing the iconic logo design for the launch title of PlayStation's VR Worlds.
Design Process.